Welcome Sequence Template
No more ghosting your new subscribers. Say hello, with gusto! Write a welcome sequence in a single weekend with up to 9 emails that get your new inbox crew excited to be on your email list.
No one likes to be ghosted — especially not new subscribers
If you’re reading this, I don’t need to convince you how important a email marketing is. I’m sure you already know that email marketing has a higher conversion rate, click-through rate, return on investment, AND creates more consumer confidence than other content marketing channels.
But there’s still one hiccup — having an automated welcome sequence that starts things off right for your new subscribers.
But it’s more than that, isn’t it?
Money… sis, where?!? You don’t have the funds to hire a copywriter that can create your welcome sequence
Time is a construct. You needed this welcome sequence, like, yesterday — you don’t have the time to wait for an expert to write it, or figure out how to do it yourself
You’re not one to follow the crowd. You want your welcome sequence to be open-worthy and on-brand — not a carbon copy you can find for free on Google
And will it work? You need peace of mind, knowing your welcome sequence will unite your new subscribers, get them to align with what you’re doing, and prime them to buy from you
That's why I created this template:
Connect and convert your new subscribers in half the time, at a fraction of the cost
A comprehensive checklist on what should be in your welcome sequence before you start customizing
9 customizable emails to welcome new subscribers and promote your offers — designed to fit your brand voice and business needs
3 open-worthy subject lines & 1 meta text that keeps you save from the spam folder
Up to 2 variations in each email so you don’t sound like a carbon copy of another brand
Flodesk shared templates that have all the customizable copy already written up in one of the internet's most beloved email marketing platforms
A loom video walking you through how to build your welcome sequence workflow on Flodesk
(BONUS: YOU'LL spend less than your weekly grocery run)
But is it worth $27?
Let’s look at the other ways you can get a 9-email welcome sequence:
industry standard PROVIDES…
9 Done-for-you emails
A set number of subject lines & meta text options
A set amount of revisions
Variable additional services
For $1,600
with my dfy service, you get…
Market & consumer research
9 Done-for-you emails
3 Subject line options
1 Meta text option
Email walkthrough video
2 Revisions
Starting at $1,200
WITH THIS TEMPLATE, YOU GET
Welcome sequence checklist
Step-by-step DIY instructions
9 Customizable emails
Up to 3 variations per email
3 Subject line options
1 Meta text option
For $27
Save $1,500+
CPA, Trauma-informed Wealth Coach
Lianne Hannaway
“I'm never a fan of unsolicited emails trying to get you to buy something. But getting emails from someone you want to hear from is a different story. Jemilla's welcome sequence template is a welcome surprise to any inbox. Her content was relevant, informative, and visually appealing and the tone didn't feel pushy or sales-y. I can easily see how I can personalize the text to make my future clients feel valued in my voice. I highly recommend this welcome sequence to anyone seeking a genuine connection with their clients.”
Don't leave your subscribers hanging…
$27
Start your newsletter off right — so that everyone starts clamouring to subscribe.
$27
"Can you show me what the emails look like?"
email 1: RESOURCE delivery
Plain and simple, give your new subscribers the resource they signed up for.
email 2: about your brand
Give the Coles Notes version of your brand essence, who you serve, your driving force, and big cares.
email 3: free value
Everyone knows this: people love free sh*t. So, give them free value they won’t find on Google.
email 4: ways to work with you
Whether you’re a service provider or a product brand, this email will educate them right away on what you do & sell.
EMAIL 5: INTRODUCE YOUR OFFER
If you’re selling something that isn’t a part of your standard offer suite, this email is your chance to sell it — but only if it’s related to why they subscribed in the first place!
EMAIL 6: AMPLIFY YOUR AUTHORITY
Let’s nix any objections in the bud and show your subscribers not only are you the expert to trust, but what you’re selling is THE solution they need.
EMAIL 7: FAQS
Your subscribers will probably have questions about this offer, so this email is your chance to answer up to 6 FAQs, and show them where they can find more answers.
EMAIL 8: CARDS-ALL-IN
This email is your last chance to sell this offer to your subscriber before 1) It sells out 2) A limited-time bonus or feature ends 3) You give your new subscribers a break before you try selling it again
EMAIL 9: WHAT NOW?
This is where you end off your welcome sequence! Tell them what they can expect to get from you, how frequently, and give them something to do until the next email.
THE COPYWRITER BEHIND THE TEMPLATE
Hey, I’m Jemilla — and I promise, there's a method to my madness
A welcome sequence can be written fairly quickly — which makes it even more annoying when you have to wait for an experienced copywriter to have time in their schedule to write yours.
If I could write a welcome sequence for every single one of you, I would. But I’m not a superwoman, babes.
So, I put all my knowledge and guidance into this easy-to-follow template so you can write your own welcome sequence sooner rather than later — without breaking the bank.
Just make a copy of the Google Doc, customize away, and cross your welcome sequence off your to-do list. AND you can use the Flodesk shared template emails to skip one step, and build your welcome sequence workflow in one of the most beloved email marketing platform on the Internet!
You know what else is amazing? You can keep making copies of the untouched template to write as many welcome sequences as you need for your other products & services. Stretch that $27, friend!
With this template, you'll be able to:
Stop feeling guilty about not emailing your subscribers for weeks (or months, but who am I to judge?)
Impress your new inbox friends with how professional and put together you are
Provide all the need-to-know information about your brand, your products & services, how often you’ll email them and what they’ll be about
Start priming your subscribers to be more ready to buy from you than that person in your DMs that keeps getting your hopes up
FAQs
“Okay, but I've got a question…”
Why should anyone invest in your email copywriting services if you’re selling this template?
None! I’m creating this template to help you introduce new subscribers to your newsletter in less time and less pay — but it’s not a completely selfless act. I also want to free-up my calendar so I can take on more heavy-duty projects and help other women-owned & BIPOC-led brands from the ground-up.
How do I use this template?
Once you make your purchase, I’ll send the template to your inbox. From there, you can make a copy of the Google Doc to use for yourself — BONUS: you can make a bunch of copies of the untouched template to use for future welcome sequences! Before you start, make sure to read the instructions and the checklist to cross your Ts and dot your Is. Then, you can either edit the copy in the Google Doc -OR- in the Flodesk shared email template. Then, watch the loom video to see how to build your welcome sequence workflow in Flodesk!
Should I trust this template to help me stand out?
I feel you there, babes. But this is more than a template — the instructions and checklist also give you a guide on how to write a winning welcome sequence. I’ve written variations of these emails for myself and my clients — so I know they work. And I made sure to include up to 2 different variations in each email, making them easily customizable to fit your brand voice and business needs.
Can I return it if it doesn’t work for me?
This is one of those full-confidence purchases I trust you to make for yourself with discretion — so this template is non-refundable.
BRAND STRATEGIST & WEB DESIGNER
Ashley Srokosz
“Overall this template helped me write my welcome sequence in one day and stop procrastinating!”
Cross your welcome sequence off your to-do list, and kick your email marketing efforts off the right way